About

Why Us?

acKnowledge Digital Marketing helps traditional brands and businesses who are in need of digital marketing expertise but do not have the resources to manage an effective marketing campaign. We help companies execute strategic initiatives and identify their key performance indicators for success.

Our Skills

Search Engine Optimization (SEO)

Search Engine Marketing (SEM/PPC)

Social Marketing Strategy

Analytics, Insights, & Reporting

YouTube/Video Optimization

Mobile Strategy

Digital Marketing Strategy

Meet Our Team

Toby Evers

Founder/CEO

Toby Evers, New York-based Digital Media expert offers insights into how companies can leverage their digital efforts into proven success. His expertise spans SEO, Social Media, Mobile Marketing, Analytics, Business Intelligence, & CRM. Toby is an engaging and informative speaker who continues to maintain thought leadership in the constantly evolving online space as an adopter (ultimately, a master) of emerging technologies.

Kyle Gudmundson

VP, Client Strategy

Kyle Gudmundson heads up Client Strategy at AKDM. Prior to joining AKDM, Kyle served as an Account Manager and Marketing Specialist for Brand.net, a digital display advertising network for leading CPG and retail brands. Kyle has been feeding off of the rapid pace and dynamic nature of this industry for some time now, and continues to thrive off of it. Kyle holds a B.S. in Business Marketing from the University of San Francisco.

Jonny Cottone

VP, Digital Strategy

Jonny Cottone oversees Digital Strategy at AKDM. Prior to joining AKDM, Jonny served as the Director of Digital Marketing at BustedTees, the internets leading retailer of funny t-shirts and novelty products, where he developed and executed digital strategies across social, email, affiliate, and retargeting marketing channels. Jonny holds a MBA in Marketing and Entrepreneurship from Baruch College Zicklin School of Business.

Jay Dragonette

VP, SEO Strategy

Jay Dragonette heads up SEO Strategy at acKnowledge Digital Marketing. Previously, Jay lead the digital marketing efforts for A+E Networks which included both the SEO, SEM and other digital audience development strategies for history.com, biography.com, aetv.com and mylifetime.com. In his tenure at A+E, Jay managed multi-million dollar marketing budgets, led the SEO strategy for several complete site overhauls and was responsible for tripling organic traffic to his sites in a 12-month span. Jay originally got in to SEO when he joined iProspect back in 2003 as an SEO Strategist and has working with online properties ever since. Jay has a BS in Business & Information Systems with a Masters in Information & Communication from the University at Buffalo.